Powering Promotional Products since 1992

Are Backpacks the New Briefcases?

October 21, 2021 2 min read

There is no getting away from the fact that briefcases were worth their weight in gold for many years, carrying all crucial documents safely, but times are changing, tech is getting smaller and back health matters, which is why backpacks are becoming the go-to carry case for the savvy worker.

 

Backpacks are a must-have, increasingly replacing briefcases for a reason. They are a more comfortable, practical and versatile way to carrying the gear you need, making them the perfect solution for the working environment. Let's take a look at why that's so.

 

Why consider switching to a backpack?

 

Versatility

 A backpack or drawstring bag is incredibly versatile. Some have specific storage compartments for laptops and tablets to keep them safe, even built-in powerbanks for emergency charging, yet they still leave room for paperwork, equipment and even gym clothes ready for a trip to the gym after work. A vast range of styles and colours ensure that pockets, compartments and extras are readily available where you need them in the perfect backpack/rucksack or drawstring bag design.

 

Branding

 

Backpacks are infinitely brandable. You can easily add logos and personalisation to the backpacks your workers need, making them a walking ad for your business, even when they’re on their commute. Our range of promotional backpacks and rucksacks are the ideal advertising platform to show off your business. Many have large branding areas ready to display your company logo or corporate message clearly. Some designs offer anti-theft protection so you can safely carry a laptop, tablet or sensitive documents too. We also offer perfect multifunctional rucksacks incorporating built-in trolleys for to make heavier loads more manageable.

 

Style

 

Limited edition bespoke drawstring bags with Pantone matched panels and drawstrings are a great way to show your brands' uniqueness and stand out. Whether your employees use them daily or you are looking for a cost-effective trade stand giveaway, custom or standard backpacks and drawstring bags will undoubtedly get the job done.

 

Safety

 

Many solutions offer reflective strips as a safety feature to ensure wearers are visible in low light conditions. Great for children and adults alike, drawstring bags or rucksack/backpacks are perfect for the working environment and leisure activities, with enough space to crossover from day to play if required.

 

Convenient to carry

 

Traditional briefcases take up a lot of room, are solid and cumbersome and really don't hold as much as they look like they do. They are unwieldy and generally can only be carried, leaving you short on hands far too often. Backpacks and rucksacks can be handheld like briefcases,  but their versatility goes far beyond that. Shoulder and back straps will free up hands and trolley backpacks are especially useful for heavy loads.

 

Want to learn more?

 

Here at Concept Incentives, we offer an extensive range of backpacks, rucksacks and drawstring bags to make your brand stand out, whether as a gift for prestigious customers, a giveaway at trade shows or exhibitions or for staff to keep your brand up front and centre every day. Why not make the switch to backpacks for staff and customers alike - you may be surprised at the great feedback you receive.

 


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